is a digital designer creating online presence with a highlighted design tone of minimalism and brutalism which helps to bring out the uniqueness of each project. Utilising innovative ways to tell captivating stories through the stages of research, design, and prototyping for all digital mediums, from websites, applications, brand guides, and physical installations. ●

Who?

Originally from Kuala Lumpur, Malaysia currently based in Eindhoven, Netherlands. I have been vibrating in the realm of digital design since 2018, when I was introduced to the captivating world of UX during a Google startup talk in Seoul, South Korea. Since then, my primary focus has been on innovatively bridging the gap between art, technology, and humanity, bringing them closer together. ●

Having grown up in a diverse cultural environment and possessing proficiency in English, Mandarin, Cantonese, Indonesian, and basic Dutch, I've learned the skill to engage in transparent and efficient communication, the Dutch have certainly taught me to be direct and open :p

While having lived in 3 different continents, I've learned to be observant on human behaviours and adapt to different cultural circumstances. Coming to adopt this habit into interaction design, it helps me to build an awareness on why certain products are designed in certain ways and how each individual have different understanding on one same product. Witnessing these dynamics happening, it allows me to sit in the center and balance the perspectives from both sides.

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Some quick thoughts on design ●●●

Anyone can design, but not everyone is able to use design to tell a story that connects people. This is where I bridge the two to help individuals, brands and companies create useful and friendly digital products. As a digital designer, I have a preference to design with a minimal clean tone, with a hint of brutalism to add some uniqueness into every project to give each project its own desired manifestation while I keep the entire tone simple yet unique and real at the same time.

Some quick thoughts on being alive ●●
It feels like "It's only when caterpillarness is done that one becomes a butterfly, you cannot rip away caterpillarness. The whole trip occurs in an unfolding process of which we have no control.” - Ram Dass

Keywords:
Nature, Simplicity, Rivers, Dreampop/Indiefolk Producer, Bouldering, Tofu, Expressions, Non-Judgemental, All Inclusive, Self-Acceptance, Awareness, Smiling Coffee, Hiking, Craft Beer

Having lived in 3 different continents, I've learned to be observant on human behaviours and adapt to different cultural circumstances. Coming to adopt this habit into interaction design, it helps me to build an awareness on things that I do, and why they are certain ways.

Nature, Simplicity, Rivers, Dreampop/Indiefolk Producer, Bouldering, Tofu, Expressions, Non-Judgemental, All Inclusive, Self-Acceptance, Awareness

Having lived in 3 different continents, I've learned to be observant on human behaviours and adapt to different cultural circumstances. Coming to adopt this habit into interaction design, it helps me to build an awareness on things that I do, and why they are certain ways.

Nature, Simplicity, Rivers, Dreampop/Indiefolk Producer, Bouldering, Tofu, Expressions, Non-Judgemental, All Inclusive, Self-Acceptance, Awareness

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